Be Careful What You Wish For: Launching into QSR
Startups, young brands and investors often dream of launching into fast food — but how does anyone do that? And more importantly, when is that the right launch and when is it, well, not so right?
Join Stephanie Lind, founder of ESA and former SVP of Global Sales at Impossible Foods, as she discusses the ins and out of QSR with former CMO of White Castle, Kim Bartley. Gain the insights these two industry powerhouses have to share about what works and what doesn’t as you consider what’s best for your brand.